In the aftermath of Black Friday and Cyber Monday, this weekend sees the return of Small Business Saturday (SBS).
Another event introduced from the US, SBS aims to champion and promote small businesses and entrepreneurs across the country in a bid to drive sales and growth in the run up to Christmas. Fujitsu is proud to support small and medium-sized enterprises (SMEs) and we believe that SBS is a great opportunity to remind ourselves of all that UK SMEs have to offer.
This is SBS’s second year in the UK since its successful introduction in 2013, with thousands of small UK businesses already signed up to the initiative. Last year SBS helped to drive sales of over £460 million for small businesses and raised awareness to 48% amongst consumers – this year the ambition is to increase this even more.
This Saturday 6th December, businesses throughout the UK will be hosting a number of events and special offers to celebrate the day. We hope this won’t just drive sales tomorrow, but also help to build awareness and customer loyalty. This in turn lays the foundations for future expansion and growth – supporting the UK’s future prosperity.
Fujitsu recognises the importance that SME’s play in the UK’s market, making up a staggering 99% of all businesses. It is therefore vital that they are well supported as they play a crucial part in creating new jobs and opening markets. In particular, small businesses are vital to keeping our High Streets healthy and vibrant – which is good news for retailers both large and small.
So, if you’re Christmas shopping tomorrow – why not take a look at what small businesses can offer?
For lots more about Small Business Saturday, visit the Facebook page.
Image credit Simon Syon on Flickr.
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